{"title":"Multiples","description":"","products":[{"product_id":"developing-norm-6","title":"Developing Norm No. 6","description":"\u003cp\u003eDeveloping Norm No. 6 is a type specimen book for Norm No. 6, the first release in the Norm collection, an ongoing study of the modern grotesque as a visual phenomenon.\u003c\/p\u003e\n\u003cp\u003eThe book is composed entirely in Norm No. 6, with every text and image designed to reveal the typeface through use. Norm No. 6 has a relaxed silhouette and deliberate irregularities. Its finials are shaved at an angle rather than cut parallel to the baseline, while tails and descenders gently extend and curve. Combined with slightly narrow character widths, these details create a soft and fluid texture with a subtle sense of friction.\u003c\/p\u003e\n\u003cp\u003ePrinted on highly smooth coated paper with black ink and a specially mixed spot colour, the book was designed to reproduce the character of the typeface with clarity. Developing Norm No. 6 functions both as a practical type specimen and as a conceptual publication in its own right.\n\u003c\/p\u003e\n\u003cbr\u003e\n\u003cp\u003eNorm No. 6 specimen book\u003c\/p\u003e\n\u003cp\u003eMPL-SPM-NRM-06\u003c\/p\u003e\n\n","brand":"Multiples","offers":[{"title":"Default Title","offer_id":8827191918655,"sku":"MPL-SPM-NRM-06","price":6600.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0011\/4324\/2815\/files\/DevelopingNormNo06-Front.jpg?v=1786503142"},{"product_id":"developing-norm-11","title":"Developing Norm No. 11","description":"\u003cp\u003eDeveloping Norm No. 11 is a type specimen book for Norm No. 11, part of the Norm collection’s ongoing study of the modern grotesque as a visual phenomenon.\u003c\/p\u003e\n\u003cp\u003eThe book is composed entirely in Norm No. 11, with every text and image designed to reveal the typeface through use. Norm No. 11 is straightforward and decisive, with a geometric backbone. Straight strokes are declarative and direct, while horizontally cut terminals establish a clear relationship with the baseline. At the same time, its geometric construction gives round forms a wider and fuller stance. Roundness and linearity are equally emphasized, creating a strong tension between expansive negative space and direct intersections.\u003c\/p\u003e\n\u003cp\u003ePrinted on highly smooth coated paper with black ink and a specially mixed spot colour, the book was designed to reproduce the character of the typeface with clarity. Developing Norm No. 11 functions both as a practical type specimen and as a conceptual publication in its own right.\u003c\/p\u003e\n\u003cbr\u003e\n\u003cp\u003eNorm No. 11 Specimen book\u003c\/p\u003e\n\u003cp\u003eMPL-SPM-NRM-11\u003c\/p\u003e","brand":"Multiples","offers":[{"title":"Default Title","offer_id":44292948230341,"sku":"MPL-SPM-NRM-11","price":6600.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0011\/4324\/2815\/files\/DevelopingNormNo11-Flont.jpg?v=1786504371"},{"product_id":"developing-norm-15","title":"Developing Norm No. 15","description":"\u003cp\u003eDeveloping Norm No. 15 is a type specimen book for Norm No. 15, part of the Norm collection’s ongoing study of the modern grotesque as a visual phenomenon.\u003c\/p\u003e\n\u003cp\u003eThe book is composed entirely in Norm No. 15, with every text and image designed to reveal the typeface through use. Norm No. 15 has a quiet yet confident eccentricism, informed by a close study of the Univers series. Squarish, flat exteriors and compact, narrow widths give the characters a distinctly structured appearance. Chiseled forms, such as the capital G completed in a single stroke, create a defined sense of construction, while tight apertures make the letters appear to resist gravity and fold subtly into themselves.\u003c\/p\u003e\n\u003cp\u003ePrinted on highly smooth coated paper with black ink and a specially mixed spot colour, the book was designed to reproduce the character of the typeface with clarity. Developing Norm No. 15 functions both as a practical type specimen and as a conceptual publication in its own right.\u003c\/p\u003e\n\u003cbr\u003e\n\u003cp\u003eNorm No. 15 Specimen book\u003c\/p\u003e\n\u003cp\u003eMPL-SPM-NRM-11\u003c\/p\u003e","brand":"Multiples","offers":[{"title":"Default Title","offer_id":44292950655173,"sku":"MPL-SPM-NRM-15","price":6600.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0011\/4324\/2815\/files\/DevelopingNormNo15-Flont.jpg?v=1786504267"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0011\/4324\/2815\/collections\/DevelopingNormNo06-Front.jpg?v=1786522359","url":"https:\/\/detail.tf\/collections\/multiples.oembed","provider":"Detail Type Foundry","version":"1.0","type":"link"}